Do you ever feel like you’re constantly putting out fires in your small business?
If so, you’re not alone.
As an entrepreneur, it’s common to work many hours while wearing a lot of hats. This leaves little time for all of those self-help books, workshops, and marketing courses that can help you expand your business.
Fortunately, however, it’s easier than ever to master new skills without having to rearrange your schedule.
With podcasts, for example, you can learn essential business concepts while commuting to the office or traveling for business. Even if you work from home, it’s possible to squeeze in a podcast while doing household chores or running errands.
The only hard part is knowing where to begin. There are thousands of business-themed podcasts out there.
Since you have to start somewhere, we recommend adding these seven “must-hear” podcasts to your list.
Hosted by brothers Rich and Jeff Sloan, StartupNation is a semimonthly podcast that focuses on the trials and tribulations of getting new ventures off the ground. However, the show manages to stay upbeat by detailing how ordinary people consistently overcome extraordinary challenges.
2. Smart Passive Income
Imagine launching a business that doesn’t need to be actively managed. Revenues keep flowing in month after month — while you jet-set around the world chasing your passions.
Helping you get to this point is the goal of Smart Passive Income. Host Pat Flynn outlines strategies for putting your business on autopilot so that it can continue generating income — whether you’re there or not.
If you plan on working in the online world, this isn’t a podcast you can afford to miss.
3. Entrepreneur on Fire
Staying motivated is a major challenge when running a small business. This is especially true when the bad days outnumber the good ones during the early stages of your startup.
Entrepreneur on Fire can help keep you inspired throughout your business journey. With wit and charm, John Lee Dumas guides you through a never-ending series of interviews designed to spark your curiosity, expand your knowledge, and stay in the game.
Want to succeed in business? Then you should learn from the best. That’s the ultimate goal of Mixergy (hosted by Andrew Warner). Tune in to hear interviews, tips, and advice from some of the biggest names in business and technology. It’s like having a different personal mentor every few days (which is how often each interview is released).
Mixergy also has a huge course catalog for those who want to dive deeper into any of the featured topics.
5. Online Marketing Made Easy
Even if you run a brick-and-mortar business, you need an online presence to succeed in today’s digitally connected world. Amy Porterfield’s Online Marketing Made Easy is precisely the podcast you need to get started.
Each 30-minute segment delves into aspects of monetizing, marketing, and growing a successful brand online.
6. Duct Tape Marketing
Having a large marketing budget can help make life easier, but it’s not a prerequisite for business success. In Duct Tape Marketing, John Jantsch explores various ways you can scale your promotional efforts — even if you’re coming to the table with limited resources (as most entrepreneurs typically do).
If you’re looking for a crash course in guerrilla marketing, this podcast was designed for you.
7. The Tim Ferriss Show
There’s a reason why the Tim Ferriss Show is the No. 1 business podcast on Apple. The host (Tim Ferriss) is a master of hype and self-promotion. Just ask him. While he’s at it, Ferris will probably also point out that his podcast has been downloaded more than 400 million times.
Whether you want life hacks, productivity tips, or business insights, what better place to learn than from the inventor of The 4-Hour Workweek?
Which Small Business Podcast Will You Listen to First?
It would be impossible to include all of our favorite podcasts in an article of this length. There are so many fantastic resources that we had to leave out — from The $100 MBA to Being Boss to Youpreneur.
But you have to start somewhere.
Rather than read more podcast reviews:
- Pick one of the recommendations above.
- Download an episode to your favorite player.
- Soak up some insights during your next commute.
Good luck, and happy listening.