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BluePay Blog

Time for Holiday Retail Marketing Strategies

Posted on Sep 05, 2019
Amazon’s recent Christmas in July campaign was set to break retail records once again. According to one estimate, Amazon’s global sales for Prime Day this summer were expected to hit $5.8 billion, compared to last year’s results of $3.9 billion. Other retailers like Walmart, Best Buy, Target and eBay have joined in on this pre-holiday marketing strategy, realizing the potential of starting the holiday shopping season even earlier.
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Topics: Due.com Partner Posts, Small Business Tips

September Is National Preparedness Month

Posted on Sep 03, 2019
As many are currently witnessing with Hurricane Dorian, it is important to be prepared for any type of disaster or emergency that may affect you, your loved ones, or your business. Throughout the month of September, we will feature various posts on being prepared for the worst not just this month, but all year long. From floods to wildfires to terrorist attacks, disaster can strike at any time.
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Topics: Awareness, Consumer Education

What Are the Most Profitable Small Businesses?

Posted on Aug 29, 2019
The No. 1 rule in investing is to buy low and sell high. This basic concept also applies to business. To be successful, you must sell goods and services for more than what it costs to acquire or develop them. The difference represents your profit margin. Historically, this has favored the service industry — where the single largest investment is time. In fact, most of the small business ideas on this list are service-oriented.
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Topics: Small Business Tips, Getting Started with Payments

Brick and Mortar Still Matters - Online Stores vs Physical Stores

Posted on Aug 27, 2019
Despite all the warnings of a retail apocalypse and store closures, not everyone wants to shop solely online. Bizfeel found that while 57 percent of consumers enjoy shopping online, 31 percent still prefer to go to a physical shop. In many respects, brick and mortar retail still matters and will continue to do so for years to come. Here’s why.
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Topics: Due.com Partner Posts, E-Commerce and Online Payments, Small Business Tips

5 Ways to Teach Your Kids About Financial Responsibility

Posted on Aug 22, 2019
The back-to-school season is upon us, as kids nationwide gear up for math, science, art, social studies, etc. Noticeably absent from modern education, however, are classes on financial responsibility. It shows. In the United States: The average household carries more than $16,000 in credit card debt. According to a 2018 report, 61% of Americans don’t have enough savings to cover a $1,000 emergency.
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Topics: Fun Posts, Awareness, Consumer Education

How to Accept Gift Cards for Small Business

Posted on Aug 20, 2019
Accepting gift cards for your small business is a simple, effective way to improve sales. Gift cards are easy, convenient options that take the guesswork out of gift giving and allow the recipients to purchase the item or receive the service they desire. There are many benefits of accepting gift cards. Here are just a few:
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Topics: Payment Technology, Small Business Tips, Getting Started with Payments

How 6 Industries Are Adjusting to Digital Transformation

Posted on Aug 20, 2019
Digital transformation is happening all around us as our lives become more dependent on internet technology. Yet, whereas much of this transition is driven by consumer desire for ease, speed, and convenience, businesses are sometimes reluctant to make the requisite investments to meet this growing demand for digitization. Doing so is often seen as prohibitively expensive.
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Topics: Software and Payment Integration, Mobile Payments, E-Commerce and Online Payments, Payment Technology, Payment Trends

New Ways to Win the Retail Game Against Amazon

Posted on Aug 15, 2019
While you may love Amazon as a consumer, you may feel differently as an eCommerce business owner or online retail startup. That’s because this retailer behemoth seems to dominate as the online retailer of choice. Although it offers “space” for retailers to sell on their site, most companies would prefer to be in control of their online business and create a separate loyal following.
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Topics: Due.com Partner Posts, E-Commerce and Online Payments, Small Business Tips

5 Things You Wish You Would've Known Before Opening Your Retail Store

Posted on Aug 13, 2019
They say that youth is wasted on the young. Nearly all of us wish we could go back in time to shake some commonsense into our younger selves. This universal desire applies to everything from love to health to business. It even applies to retail. Just think of everything you wish you could have told yourself before opening your first store.
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Topics: Small Business Tips, Getting Started with Payments

How Will New EMV Checkout Standards Impact eCommerce Business?

Posted on Aug 08, 2019
For decades, consumers around the globe relied on “legacy” credit and debit cards when shopping in-person at retail stores. These simple pieces of plastic came with account numbers on the front and a magnetic stripe on the back that allowed users to physically swipe their cards at the checkout counter. The problem was, these magstripe credit cards were relatively easy to clone — even from a distance. This security flaw allowed criminals to steal a user’s payment data and rack up fraudulent charges.
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Topics: E-Commerce and Online Payments, Payment Technology, PCI Compliance and Fraud Prevention, Small Business Tips, Payment Trends

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